Traditional and Modern Forms of Building a Banking Network – the Case of Poland

Abstract

The article analyses trends and the level of traditional and modern methods of building a banking network in Poland. The development of technologies, modern access channels to banking services, as well as the promotion of non-cash transactions in Poland favours the development of not only the infrastructure of a banking system focused on reducing operating costs, but also financial innovations (FinTech). Banks both in Poland and globally are waiting for a change in banking market strategy, especially as regards sales of banking services. The changing preferences of bank customers have been brought about by adaptation processes that have a significant impact on the organisation of the banking network. In the near future, the number of bank branches and ATMs will be limited, mainly due to the response to market demand (consumers) as well as the falling costs of banking. The development of the payment card market and modern forms of payment allows banks to diversify the distribution channels of banking services. Changing regulations (including the PSDII directive) also creates broad possibilities for the development of financial innovations offered by the FinTech market. That market will go a long way to expanding the banking network in Poland in the near future.