JADACH, Robert; PLUTA-OLEARNIK, Mirosława. Perceived Brand Globalness and Localness: A Bibliometric Analysis. Krakow Review of Economics and Management/Zeszyty Naukowe Uniwersytetu Ekonomicznego w Krakowie, Krakow, n. 4(1002), p. 29–45, 2024. DOI: 10.15678/ZNUEK.2023.1002.0402. Disponível em: https://krem.uek.krakow.pl/index.php/krem/article/view/9259.. Acesso em: 27 nov. 2024.